Marketing Hub

Help your marketing team automate prospect and resident engagement using our autonomous products and insights.

hyALM

Autonomous Lifecycle Marketing

hyALM uses digital ‘angels’ to engage prospects and residents throughout their entire customer lifetime. These angels send a sequence of targeted emails to encourage customers to take the next step.

With hyALM, you can educate prospects, improve resident satisfaction, and revitalize cold leads! All without any agent involvement.

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hyALM

Autonomous Lifecycle Marketing

With hyALM, you can educate prospects, improve resident satisfaction, and revitalize cold leads! All without any agent involvement.

Learn More

Find the Right ALM angel for You!

Angel

Angel

Angel

Angel

hyALM uses four different angels to give you A-Z coverage for every prospect, resident and dormant lead. Each angel specializes in one area of the customer lifecycle. With triggered alerts, automated drips, and eBlasts, these angels are experts at nudging customers to move down the pipeline.We recommend starting with one angel and adding more once you get the hang of ALM, but it’s up to you!

Autonomous Lifecycle Marketing for Prospects

Creating an Autonomous Lifecycle Marketing (ALM) campaign to manage your prospects will give you 50% more sales-ready leads. All you have to do is set it and forget it! Read the book to learn more about how ALM can put your properties on the map!

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Autonomous Lifecycle Marketing for Prospects

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Autonomous Lifecycle Marketing for Residents

An Autonomous Lifecycle Marketing campaign for your residents increases resident retention, reduces costs and improves your reputation.Plus, your agents don’t have to spend their time doing repetitive messaging. They can focus on building meaningful relationships with your residents! Read the book to learn how you can make your resident communications easy!

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Autonomous Lifecycle Marketing for Residents

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The Busy Marketer’s Guide to Sending eBlasts

The Problem with eBlasts in Multifamily eBlast. Email Blast. Mass Communications. These names all refer to the same thing and evoke the same heavy sigh and eye-roll combo from your marketing team. Why? Because sending eBlasts is a pain in multifamily. Why do marketers struggle to send eBlasts? There is a lot more involved […]

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10 eBlasts your Residents Actually Want

Chances are your residents have email inboxes filled to the brim with eBlasts from well-meaning companies trying to make a sale. Don’t add to their pile of digital junk mail. Instead, send them the content they care about. We have created a list of the top ten eBlasts your residents actually want! Happenings around […]

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Accurate Source Tracking: What Every Marketer Should Know

True Source Tracking is Level 2 in our Attribution Maturity Model. Level 1 (attributing ILS sources) is easy, almost every property management company has that down pat. Tracking all your sources is the next level of attribution maturity. How can you achieve Level 2? That’s what we have been discussing in the past few weeks! […]

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