Glossary of Multifamily Marketing Technology
Unsubscribe Rate
Unsubscribe rate is the rate at which subscribers are leaving your list after opening your email.
Unsubscribe rate = Number of people unsubscribed from the list / list size * 100
Unsubscribe rate is the rate at which subscribers are leaving your list after opening your email.
Unsubscribe rate = Number of people unsubscribed from the list / list size * 100