Drips

Drips

Autonomous Lifecycle Marketing

Hyly Product Intro Panel

Drips Overview

Drips uses digital ‘angels’ to engage prospects and residents throughout their entire customer lifetime. These angels send a sequence of targeted emails to encourage customers to take the next step.

 

With Drips, you can educate prospects, improve resident satisfaction, and revitalize cold leads! All without any agent involvement.

Drips Overview

Hyly Product Intro Panel
Drips uses digital ‘angels’ to engage prospects and residents throughout their entire customer lifetime. These angels send a sequence of targeted emails to encourage customers to take the next step.

 

With Drips, you can educate prospects, improve resident satisfaction, and revitalize cold leads! All without any agent involvement.

Hyly Product Intro Panel

What is Autonomous Lifecycle Marketing?

Customer Lifecycle Marketing is a communications tactic where marketers send personalized, targeted content to prospects and residents based on their stage in the customer lifecycle. By engaging with each customer every step of the way, you can keep them active and increase your average customer lifetime value!

 

Automation is the key to making Customer Lifecycle Marketing for multifamily work. Autonomous lifecycle marketing means Drips AI angels manage your entire campaign. You can set it and forget it.

What is Autonomous Lifecycle Marketing?

Hyly Product Intro Panel
Customer Lifecycle Marketing is a communications tactic where marketers send personalized, targeted content to prospects and residents based on their stage in the customer lifecycle. By engaging with each customer every step of the way, you can keep them active and increase your average customer lifetime value!

 

Automation is the key to making Customer Lifecycle Marketing for multifamily work. Autonomous lifecycle marketing means Drips AI angels manage your entire campaign. You can set it and forget it.

Hyly Product Intro Panel

What Are AI Angels?

‘Digital Workforce’ sounds a little intimidating. To us, the digital workforce helps, guides, and assists humans to their best selves, just like a little guardian angel. So, we like to call our digital workforce digital angels.

 

Drips uses four different angels to give you A-Z coverage for every prospect, resident, and dormant lead. Each angel specializes in one area of the customer lifecycle. With triggered alerts and automated drips, Drips AI angels are experts at nudging customers to move down the pipeline.

 

We recommend starting with one angel and adding more once you get the hang of Drips, but it’s up to you!

What Are AI Angels?

Hyly Product Intro Panel
‘Digital Workforce’ sounds a little intimidating. To us, the digital workforce helps, guides, and assists humans to their best selves, just like a little guardian angel. So, we like to call our digital workforce digital angels.

 

Drips uses four different angels to give you A-Z coverage for every prospect, resident, and dormant lead. Each angel specializes in one area of the customer lifecycle. With triggered alerts and automated drips, Drips AI angels are experts at nudging customers to move down the pipeline.

 

We recommend starting with one angel and adding more once you get the hang of Drips, but it’s up to you!

Target the Right Audience
What is exciting for a new resident may not matter to a resident six months into their lease and vice versa. So why would you send them the same content? Drips sends personalized content to leads based on their stage in the customer lifecycle. Did we mention? Customers who receive emails specific to their stage in the customer lifecycle have a 72% higher conversion rate.
Perfectly Timed Emails
When using a multi-touch approach to marketing, it is essential to stay top-of-mind for your prospects and residents without annoying them. Our angels can determine and set the optimum cadence to send your campaign.
Thoughtfully Designed Templates
Drips offers a wide range of mobile-friendly email templates to choose from for your company’s communications. Also, Drips makes formatting a snap! Fill in the copy, and the angels can create an SMS message, email, or Facebook post!
Set it and Forget it
With Drips, your marketing team can set up campaigns and forget about it. The angels do the hard work of identifying which prospects and residents need to be engaged and takes care of it!
Email Analytics Report
The Drips angels send you regular updates on your campaign’s progress. Plus, you can visit the reports page to see real-time reports for each campaign.
Seamless Integration with Yardi, Entrata, and RealPage
Drips pulls your contact list for residents and prospects directly from your CRM. No need to upload your email lists and segmentation is a snap!

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