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People love the excitement of getting a new technology; however, your new tech is only as helpful as the user. We like to compare this to getting your grandma a smartphone (if you have a hip grandma this analogy doesn’t really work, but hang with us). Giving your grandma access to a smart phone seems […]

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Introduction Time is a funny thing. People are living longer than ever before due to medical advances, yet somehow we have less time in the day to get everything done. We are running around left and right without being able to stop and think about where we really want to be running to. Having the […]

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Double booking has been a hot topic as of late (Think: United Airlines ). While double booking tours for multifamily isn’t quite that dramatic, it’s still an issue. We have mapped out the three levels of maturity for handling tour scheduling (separate calendars, shared calendar, and a universal calendar). Let’s take a closer look these […]

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  The 5 Levels of Maturity for Capturing Leads on Facebook Messenger The Evolution of Joe. Meet Joe. Joe, like you, has big plans for the upcoming year. You want to start capturing leads from Facebook and Joe wants to get buff. Strange as it sounds, you and Joe have a very similar path to […]

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Instagram Do’s and Don’ts for Multifamily Instagram has been great for keeping up-to-date with friends and your favorite celebrities (we are talking to you @shawnmendes), but it is rapidly evolving into a marketing platform for your property. Instagram makes it easy to stay top-of-mind, showcase your brand and opens a direct line of communication between […]

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